Direct Marketing Quiz

1. 20% of all communication is non-verbal..

True
False

2. The Average American recieves about 1,000 messages a day.

True
False

3. The cost of getting a new customer is twice as much as keeping an old customer.

True
False

4. The average attention span of an American is 15 seconds.

True
False

5. The national average response rate in direct mail is 2%.

True
False

6. Your communication skills will improve after this seminar.

True
False